Climate Code: Destination Tourism IP Design Driven by Climate Characteristics

The ‘Climate Code’ project centres on climate, deeply integrating climate with tourism experiences to construct a three-stage design model: ‘climate symbol translation – emotional IP image creation – UI service system innovation.’ Five concrete symbols, such as herbal tea and oyster shell walls, are extracted from Macao's climate culture and geometrically processed to form a ‘climate family’ IP matrix. A UI system is then introduced to create a climate tourism app.