Publicity and distribution design of Jidong shadow play
ZHAOQINGYUN
ZHENGJVXIN
Master of Design
Cultural Heritage Conservation
2022-04-13
Jidong shadow puppets are loved by the people because of their exquisite carving skills. However, with the change of social times and the lack of craftsmen, how to inherit shadow puppets has become the research direction of many people. "Five summit" is one of the four classics of Jidong shadow play. The characters and plots depicted in it are representative of the times and have certain dissemination value. In the face of the increasingly updated fashion and fast pace, how to promote and do a good job in the publicity of this Zhezi opera and make its acceptance younger is the origin of the design.